
President
Established sustainable structure, protocols, secured funding six months ahead of schedule, increased Slack membership by 10X, etc.
Inaugural President
Leadership Council
Northwestern University

Speaker
Nominated by faculty and chosen to be the student commencement speaker for Northwestern University's School of Professional Studies.
Commencement Speaker


I can take the lead.
Presented nationally at SaaS Innovation Summit
two consecutive years on her novel approach to restructuring an industry-specific CRM to support operations and productivity management. Her presentation was also featured in the vendor's newsletter,
I am an interdisciplinary change-maker and product leader, with a specialization in user-centered design for challenging populations.
My passion is delivering holistic solutions that help humans do hard stuff and feel better doing it.
my primary motivation is making a positive impact.
However,

Scaled client base by 300% in one year with self-service tools,
allowing both B2B customers and internal staff to implement customized web apps and batch-manage related client groups.
Led implementation of custom system for the most applied-to university admissions in the country,
independently supporting 60+ staff, 200+ interns, and CRM operations for over 1M prospective applicants annually.
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Independently delivered over $250K in client assets within first year,
designing custom web portals and system configurations for a diverse range of user personas in higher education.


Presented 2x nationally in a featured session at industry conference,
voluntarily moderated by vendor's Director of West Coast due to novel design and innovative application of CRM features for internal operations.


Proposed and designed sales admin system for parent company,
by reconfiguring the consultancy's CRM platform for operations across subsidiaries; unanimously approved by the C-suite.


Delivered custom learning management system for mental health start-up,
facilitating stakeholder demands for custom content journeys while reducing overhead by expanding and combining existing features.


Strategized and designed attendee platform for Michelle Obama's College Signing Day,
allowing UCLA to support complex approval requirements, group logistics, communications, and reporting for over 10,000 guests and Michelle's team.


Increased participation by 5X for tailgate and safety program,
designed reservation program, online process, and worked with cross-departmental emergency service team to enforce reservations and safety policies.


Increased registration by 30% for flagship event,
by redesigning email communications, creating print media campaigns, new social media campaigns, and implementing a new website.


I'm truly mission-driven.
I always start with "why", then "how".
Here are some quick examples.
Head of product at CredibleMind, a B2B2C mental health platform
Dec 2022 - Present
Executive and board presentations - content and design created by Emily.
Senior Product Manager, Carnegie (UnderScore) and UCLA Admission
I'm also a life-long learner.
I adapt to meet challenges and I never stop improving.
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Master of Science
Information
Design & Strategy
Learning Design + UX/UI Track
President, Student Leadership

Minor in Psychology
Magna Cum Laude
Psych Research Intern (x2)
Teaching Assistant, Sociology
Bachelor of Art
in Visual Studies

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Supervisory Certificate (UCLA)
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Graduate Coursework at UPenn (3 courses, GPA 4.0)
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Interaction Design Foundation Member (IDxF)
Other Training


Theory
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SaaS Implementation
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Internal
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Consulting
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Relational Databases
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Implementation
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Data Infrastructure
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Auditing
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Governance
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Basic SQL
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Reporting
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Tableau
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Excel
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Sigma
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MixPanel
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AI Prompt Engineering
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Figma
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Adobe XD
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InVision
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Adobe Illustrator
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Adobe Photoshop
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CSS
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HTML
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JavaScript
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JSON
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User-centered Design
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User Research
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A/B Testing
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Usability Testing
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Focus Groups
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Google Design Sprints (co-design)
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Learning Theory
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Multimedia
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Online
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Constructivist
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Connectivist
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Social Psychology
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Implicit Bias
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Cultural Psych
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Technology
Design
Management
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Product
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Roadmap Ownership
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PRDs
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Agile Methodologies
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OKRs/KPIs
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User Research Programs
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Change
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Enterprise implementation
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Structural changes
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Internal communications
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Project
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Scoping
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Timeline
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Training & documentation
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Supervision
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Product Owners
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Product Managers
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UX Researchers
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Scrum Master
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Business Analysts
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Interns
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